tony hawk carves a new niche


Billions of dollars later, who wouldn’t agree? At 41, Hawk rules an empire. He is the world’s highest-paid action sports athlete, according to Forbes, with estimated earnings of $12 million last year. There are Tony Hawk skateboards, bicycles, clothes, shoes, a bestselling autobiography, the Boom Boom HuckJam exhibition tour and a video game series that’s a phenomenon unto itself, with worldwide sales topping $1.6 billion since 1999.


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